How Pinterest Can Grow Your Podcast Audience with Mystery Guest, Sara Motes!
How Podcasters Can Use Pinterest
Yes, Pinterest is a visual search engine, BUT it is also a platform for service providers, with huge opportunities!
How can we use Pinterest to grow our audience?
1 - Get a FREE Pinterest Business account. I can walk you through it with a free 5-day email motesdesign.com/businesschallenge
2 - Plan your keyword strategy and optimize your account. What is your potential client searching for? What is the problem you can solve? What questions are they asking? These need to be in your profile name and your profile description. Do a brain dump and use Google and the Pinterest search bar and Pinterest trends to find your keywords.
3 - Create boards based on your keywords and your podcast topics.
4 - Create Pins for your podcast episodes. You can create 3-4 pins PER episode. Use the title and then tweak it a few times. Use quotes...and use audiograms from Headliner, as idea pins. Whenever you’re recording your podcast, upload the video to YouTube and then create Pins to the videos!
5 - Create a monthly or weekly pinning workflow, because consistency is key!
Want to learn more about using Pinterest to grow your podcast?
Available in late October 2021, Sara’s brand new course was designed for the entrepreneur who wants to DIY with strategy…
Sign up here: motesdesign.com/course
And reach out to her on Instagram @sara.motes